Karma Classics has been established to assist classical artists record, market and distribute their music, globally and to market themselves effectively within the overcrowded new music business. With all of the major and independent classical record labels reducing their output, there is a real need for a new initiative such as Karma Classics to fill the gap for both established and developing new artists. As a ‘new model’ independent record label that also has close ties to the majors, Karma Classics is spearheaded by industry veteran, Chris Craker, who unequivocally understands the business of classical music marketing and distribution, and the complicated business models of the new digital age.

Karma Classics will provide both ‘record production’ and ‘label services’ to artists, with marketing and distribution included in each package. The marketing services can extend to including video production, online and traditional off-line marketing and PR, as well as personal strategic planning sessions with Chris Craker. Chris is well connected with the global music and media industries and has been hailed as one of the most respected record producers in the world today. He’s enjoyed a thirty year career at the very top of the classical record industry working with the most extraordinary and successful artists including Lang Lang, Maxim Vengerov, Two Cellos, Joshua Bell, Murray Persia and Nigel Kennedy, to name but a few. More recently, he has made his mark as the producer of some of the world’s most extraordinary Hollywood Oscar and Grammy nominated soundtracks, including ‘Interstellar’ and ‘The Little Prince’.